At the last Printemps des Etudes, Repères and its immersive polysensory room, The Lab in the Bag, won the Trophées Etudes et Innovations 2017 prize for innovation in data collection. The prizewinning study, “Controlling product evaluation context by using an immersive polysensory room”, was conducted in partnership with AgroParistech. It involved...
IREP awards REPERES a prize for the REFLEX ASSETS® measurement method
At the 2nd IREP Forum on 25 April, Catherine Schutz, Associate Director at Repères, received the Programme Committee Prize for the best study or research programme.
This prize, which we are very proud of, rewards the presentation: “Are your marketing actions consistent with the “reflex assets” of your brand?”